Begüm Kalyon Lab of Beauty

Begüm Kalyon Lab of Beauty


Our business partner, Studies have been carried out to increase the awareness of Begüm Kalyon Lab of Beauty. It has benefited from our social media strategies to increase page engagement. Thanks to target audience-oriented ads, interaction and awareness were increased.

Social Media Ads
Analysis

Analysis


It was decided to make a solution plan for the company's social media accounts and to make the necessary analyzes to reach the target audience.

  • Target audience analysis was done.
  • The competitor's traffic was measured and work was started to draw up a road map as a result of the measurements.
  • It has been started to work on A/B testing of content between regions.
  • It was decided to analyze social media accounts in order to increase and improve interaction.

Process

Process


After examining the target audience, analyzes were made and determined for effective keywords. Strategy and necessary documentation were created. The necessary road map was drawn in order to gain traffic.

  • Social media accounts were edited and enriched with content.
  • Competitor firm analysis has been completed.
  • After analyzing the social media ads, necessary steps were taken. Target audience-oriented ads were created.
  • By creating Retargeting ads, both user interaction and customer awareness were increased.

Result

Result


Optimizations were made for social media ads. The target audience has been identified. Competitor analysis was made, appropriate strategies were determined and implemented. With our special advertising strategy, company awareness and interaction were increased. The return rate has been increased with retargeting ads.

  • With Retargeting, success was achieved with a return rate of 72%.
  • 67% of the targeted audience has been reached.
  • A 310% increase was achieved in the number of daily messages and interactions of our brand.
  • With the budget regulation, advertising costs were reduced and the impression rate was increased.
  • Awareness and interaction increased by 681% in 1 year.

İstatistikler